Your Raison D’être*

Imagine you are left by yourself in the middle of collapsing world. The physical jeopardy has left. The world you are in is slowly returning to “normal” but as far as you can see is mere bleak space. You are the survivor.

Grasping the whole scenario of pre-apocalyptic circumstances is not a favorable thing to do, but entering void post apocalyptic state where you are left out for adventure on your own is what Anna Gammelgaard, student of MA Fashion Artefact in London College of Fashion did for her final project. Reading the world fashion and apocalypse, one can easily identify it with black and strong silhouette, this time though, the highlight is not on the apparel.

The thing-finder is what the project called, narrates a story about a girl who survives the apocalypse where what left are just her and her “existence.” She struggles to memorize the notes that constantly appear in her dreams, for those notes are her metaphor of her pre-apocalypse life. As Gammelgaard portrays, “This project focuses on how the examination of devices enables one to understand human behaviour, and in this particular case, the tale of a character,” the centre scenario is how the girl clings so tight to her distinct memory—she searches for various instruments to play the short composition. Alas, with a tuning fork to begin with, she starts screening her surrounding, insists on bringing the notes to life.

Design wise, Gammelgaard equips her survivor with utility glove, helmet, satchel, and even a companion berit that are all look just like a film props, in a believable way. The materials used seems like they are recycled and stained, especially that awkward-futuristic shaped glove with the used leather on the finger parts. Each piece does belong to the story, defines fragile interior of the character while protects her from the unknown.

Would we say that other people and our environment contribute to our being? Would we hold tight to our being when there is nothing but ourselves in this world?

Everyday human struggles to fit into a group, a society, an organization, thinking that we are all born into this world as a blank paper. That we are basically the same, that what differs us is our surrounding. We think that social activities are where we belong. We have a thing called trend, the one that almost everyone looks up to. Sure enough it is never a mistake to cope in, never a mistake to build social relationships. But will we know who we are when every piece we thought has shaped us disappears?

Whether we need an apocalypse just to find some notes to reconcile our path or entrust ourselves that the unique composition starts from within. Gammelgaard projects us the first one.


*raison d’être: reason for existence.